Sunday, April 20, 2008

The Magnificent Mundane

Years ago I had conversation about advertising with one of my friends. I thought it was a great way to write all day, hone your skills and get paid for it. His concern was that you’d only learn how to make ads and it wouldn’t help your overall writing.

Years later, I disagree. One thing you learn in copywriting is how to make the everyday, unexceptional things around you seem extraordinarily interesting.

This is a good skill for a writer, I figure (I hope).



Justin, Brian's brother, send me this one.

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